NUMBER FOREIGN VISITORS INCREASED
Number foreign visitors increased over 4 months: More than 2.6 million foreigners visited Ho Chi Minh City during the first four months of this year, reaching 34.85% of this year’s plan, according to a report from the municipal People’s Committee. In April alone, the total number of foreign arrivals to the City was estimated to be 615,406, up 25% against the corresponding period last year. The tourism revenue for April was around VND10,243 billion, a year-on-year rise of 17.46%, bringing the total revenue for the four months to VND42,258 billion, meeting 30.62% of this year’s plan. The city has conducted several surveys as part of its recent efforts to develop new tourism products, programs, and tours to boost tourism development. It has also organized tourism promotion programs overseas with events such as HCM City Days in Aichi, Japan, a Mekong Sub-regional Tourism Youth Ambassador (TYA) action program, and an exchange program in Laos. To make the city more attractive to international friends, the municipal People’s Committee has asked the Department of Tourism to continue to improve the quality of tourism products and services, focusing on the development of waterway tourism, organizing art performances to serve visitors, and implementing a program “HCM City – 100 interesting things” and a standard tourism service program.